GlaxoSmithKline Consumer Healthcare runs wholesale sales of medical and pharmaceutical products. GlaxoSmithKline creates and delivers state-of-the-art medicines and vaccines and is committed to increasing access to effective treatment and health education for Polish patients. The company has been recognized for its contribution to the development of the Polish economy.
Tasks and objectives
Because of the competition and applicable law, e-marketing campaigns run on behalf of pharmaceutical companies, require a lot of commitment and knowledge. Therefore, the development of GSK's strategy was preceded by market research and competition analysis.
As part of the service we were responsible for the positioning of the site and the service of the advertising campaign. Thanks to our knowledge and experience, we managed to promote the service to the first places in search engines for the selected phrases.
Main advantages for the Customer
- professional advice on e-marketing
- increase traffic on the website
- improved natural search engine results