Usability

The usability of web services is reflected in a webpage design for the best possible ergonomics. Services that are designed in accordance with the principles of usability emphasize intuitiveness and ease of use for Internet users.

Ergonomic interfaces determine webpage usability and allow for:

• quick and efficient access to information,
• creating a positive opinion on a website, which increases interest in the offer,
• lengthening the amount of time your customers spent on the website, taking opportunity to browse through the offer and remember the brand,
• boosting customer satisfaction by providing quick access to information and ease of navigation within the site, which make customers return to your webpage.

Why build a usable website?
Regardless of its destination, a well-designed webpage should include: greater convergence of potential customers and the percentage of visitors to your site, compared with the badly positioned services/the ones containing bad content.

* (based on Nielsen Norman Group research). Achieving this level of profits depends on the specific analysis of both business and customer needs.

Our Services for Web Usability

We help our customers by providing consultancy services in:

• an analysis of site structure, followed by a usability report (usability test),
• designing information architecture,
• consultation on the website design,
• researching user logs and collection of user’s click streams, followed by a report.

We aim to focus on a designated target when conducting every project. Regardless of whether it is the increase in the number of subscribers in the database or in the sales of products as well as the improvement in the flow of information - the key issue is to develop a solution that focuses on the principles of utility.