How to improve your ROI - ways that never crossed your mind

Paweł Preneta, E-commerce Project Manager at Ideo Sp. z o.o. prepared an article about ROI (Return On Investment). He explained why analytics is an essential part of running any online store. The project manager also emphasises how effective interoffice processes equal better customer service, which leads directly to conversion. The text is part of the E-commerce Standard 2016 Report, which was released in September 2016.

The original article can be read here: Jak podnieść ROI – sposoby, o których nie myślisz na co dzień