Mediarun.com, 18th January 2017. Author: Łukasz Szymański
19 January 2017
The beginning of a new year is the perfect time to summarise. For the Mediarun.com portal, Łukasz Szymański (Head of Marketing & PR at Ideo Sp. z o.o.) sums up the past year in the marketing industry. He describes the things that positively surprised him, and those which turned out to be a marketing disappointment. In the text, he points out the things/events that inspired him in 2016.