Internet marketing agencies: a summary of 2016 and forecasts for 2017
Wirtualnemedia.pl, 20th December 2016. Author: Łukasz Szymański
22 December 2016
In an article published on wirtualnemedia.pl, Łukasz Szymański (Head of Marketing & PR at Ideo Sp. z o.o.) sums up the strategies and approaches of Internet marketing in 2016. He also points out how, in his opinion, this industry might look next year. The author describes the successes, failures and events that were most prominent in 2016. The article also includes comments from other experts and representatives of the largest Polish interactive agencies.